Who We Are
We are a community bank, established in 1924, focusing our attention on local families and businesses. We have chosen to be the most extraordinary community bank in our market areas, offering a fully integrated package of financial products and services that meet the needs of consumers and businesses throughout each stage of life. Our vision is to be recognized as the bank where every customer refers a new customer.
How We Behave
The most meaningful way we can live our beliefs is in the way we treat each other. In all of the interactions with customers, prospects, business associates, and other employees, we seek to deal with others as we would have them treat us. Through honesty and integrity, we earn the trust of others.
What We Believe
We believe that the key to our success is our people. We believe each of us has a sense of dignity, pride and satisfaction in what we do and respecting each person's contribution is integral to our success.
We believe that our bankers should be accessible to our customers whether it is the local relationship manager of each retail office or the president of the bank.
We believe we are most effective when we work together as a team to create the type of bank that people want to do business with and are willing to tell others about "their bank".
We believe it is important to be involved in each community where our customers live and work, helping to keep our local communities thriving and growing.
How We Succeed
We are successful when we know our customer and when every decision is based on a clear understanding of what we do, coupled with a conviction of sound financial planning. We expect to achieve a fair and reasonable profit to ensure the prosperity of the bank and to offer long term benefits to our customers, employees and shareholders.
core value #1 - Local Focus
Although the Company is publicly traded, we want to continue to be owned and controlled by local shareholders who share the Company’s commitment to the community.
core value #2 - Create Win-Win for Customer & Bank
We build and maintain personal relationships that are mutually beneficial. Through honesty and integrity, we earn the trust of our customers. We know our customers’ names and understand what is really important to them.
core value #3 - Learn for Life
Although employees are important for any business, this is especially true in community banking. Our success is dependent upon the experience and expertise of our employees. We provide many opportunities for growth and personal development to staff members who are committed to serving our customers.
core value #4 - Make a Difference at Work & In Our Communities
We invest our time and resources, both individually and organizationally, in the local community. We are committed to helping our communities to grow and improving the quality of life for local residents.
core value #5 - always do the right thing
Our success is dependent upon our ability to work together as a team. We value cooperation and collaboration. Our commitment to trust, relationships and personal service must extend to our interactions with each other.
core value #6 - Work With Focus & 100% Engagement
We want to develop existing relationships and continue to expand our locations and services into more communities. In order to do this, we need to recognize and adapt to the changing needs of our customers and communities.